Why speed is not on the list
Insurance is not a decision made quickly. The right policy comes out of a conversation about what you need and a proper comparison of what each insurer covers. Putting speed forward as a value would be treating this like a checkout.
What we promise instead is clarity: telling you at the outset how long something will take, and not leaving the process opaque while it happens.
Where a value stops being a slogan
A value is worth something when it costs you a sale. Independence means telling someone their existing policy is already the better deal. Keeping our word means writing the exclusions on the product page where a prospective client will read them before deciding.
If you find something on this site that does not match what we say here, tell us. That is the most useful message we can receive.